The digital age is challenging brands with shifting landscapes and consumer habits that require constant adaptation and reinvention. Not only are customers driving the change, but the Internet allows every business to see what every other business is doing - and this accelerates how industry norms and best practices proliferate. A new idea is not … Continue reading The 5 Biggest Challenges Facing Brands in 2019
If there is a common theme this week, it's that trust in digital platforms is eroding. Paranoia is growing as the general population realizes just how well technology knows, and can monitor, us. Here are 5 stories this week around this common theme. Read now!
I can remember it clearly, probably because it was repeated so many times. "Tony, stop watching TV and go outside and play." I would look up in a zombie gaze and squint my eyes at the bright light coming through the window. I would reluctantly click off the TV. Open the door. Go outside. Our … Continue reading Should I Give my 18-Month-Old Son the iPad?
For SEO experts out there, nothing can cast a shadow over their efforts more than a pending Google search algorithm update. In the past, some of Google's major updates have served to erase years of efforts at winning the SEO game. But Google's updates have been based in improving the search experience by following news … Continue reading A Brief History of Google’s Major Algorithm Updates
Disruption is a tired buzzword these days after it was hijacked and commandeered by enough start-ups to make it nearly mainstream. But however you want to describe it, the concept of disruption - and particularly disrupting value chains - is what being an entrepreneur is all about. Jay Samit's bestselling book "Disrupt You" is a vast … Continue reading Books for Entrepreneurs: Jay Samit’s “Disrupt You”