brands using tiktok for gen Z

Advertising on TikTok: Using This New Social Network to Reach Gen Z

he potent combination of music, innovative editing tools, and virality makes TikTok a teenager's dream. Users use it three times more per day than Instagram. 

targeting custom audience on facebook

How to Use Your CRM Data To Improve Your Social Media Marketing

If you have a CRM program, did you know that you can synch your database with Facebook in order to choose how you target these people in your social media marketing efforts? Here's how to do it, and why you should!

use of AI for marketing and CRM

How AI, Machine Learning and Automation will Impact Business in 2018 and Beyond

The most powerful force driving the evolution of technology is artificial intelligence and its motor: machine learning. How will this affect business? In nearly every possible way, from automation to marketing personalization to data crunching and operations.

Other People’s Networks

One of the books that's really stuck with me the most is Jay Samit's Disrupt You. I've already raved about the book in general but now I'm going to do what Jay would do, take an idea that works in one area and apply it in a different way.     Disrupt You talks a … Continue reading Other People’s Networks