Higher coverage of the pandemic means higher amounts of traffic, but higher amounts of coverage mean less ad revenue.
Facebook’s New Algorithm Spells Disaster for Brands and Publishers
Remember back when Facebook told brands and publishers that they would be able to build up large communities and then reach them whenever they wanted? Those were the good old days. Now, Facebook has announced that it is strangling the organic reach of brands and publishers for the sake of their user experience. To be … Continue reading Facebook’s New Algorithm Spells Disaster for Brands and Publishers