In this thought-provoking piece, I outline what our data is worth today in monetary terms to the companies we use, and the frightening reality about what our data is worth to us. It's clear we're not getting a good deal.
Ok, ok, ok. Before we get started I know what you're thinking, "Adam Smith? The Scottish economist and philosopher? Are you seriously going to suggest reading his book from 1776? How can that possibly be relevant to me launching and running my business in 2016?" It's true that 240 years ago people shat into buckets in … Continue reading Books for Entrepreneurs: “Wealth of Nations” by Adam Smith