Content marketing is also known as inbound marketing for a reason. The content draws your potential clients in towards your services. But there is a gap between people coming to visit your site and people who click the contact or buy button. You have to reach a critical mass of traffic before statistics tip in … Continue reading Content Marketing Metrics: How to Correctly Measure Your Traffic
The 10 Digital Video Best Practices in 2017
In case you haven't been paying attention, let me bring you up to speed. Video is everything on the internet right now. Instagram stories, YouTube, Facebook, every single platform is turning towards video. I won't even go into detail on the popularity of Netflix but let's just say that everyone I know has already binged … Continue reading The 10 Digital Video Best Practices in 2017
