We can either go back to the way things were before, or make the collective decision to progress towards a better future.
The truth is that going back to the old normal is the biggest risk of all. Finding a new business normal actually means minimizing the risks to business caused by future flare ups of coronavirus.
Every business is in some phase of digital transformation, that is using technology to change how they do business. But did you know that there are three types of digital transformation? I explain them here as well as some pros and cons. Dig in!
Over the past year I have worked as a Digital Activations Manager. I get a lot of questions about what that is - both from people outside and inside the organization. So here are answers to some of the questions I hear most often, and how this role is transforming the business of digital.
The most powerful force driving the evolution of technology is artificial intelligence and its motor: machine learning. How will this affect business? In nearly every possible way, from automation to marketing personalization to data crunching and operations.