The digital landscape changes so quickly that building up audiences on social networks might not be a good use of your marketing dollars. But owned channels are more important than ever, and there is one that every company should be using: CRM. Here's why.
Coming into vigor in one month, the GDPR is the new European data and privacy regulation that businesses will have to comply with or face steep fines. Luckily Dan Sincavage from Tenfold explains how it works and answers all of your questions. If you work in digital, you need to bookmark this article now!
The true promise of CRM programs is to improve the productivity of sales teams, and this is just as true with e-commerce sales as with offline sales. This guest post from Tenfold outlines how CRM programs have evolved to be the key to unlocking e-commerce sales growth. Read now!
The hype around bitcoin and cryptocurrencies is impossible to ignore. But aside from being a spectacularly speculative investment opportunity, should merchants take it serious as a payment method?
The most powerful force driving the evolution of technology is artificial intelligence and its motor: machine learning. How will this affect business? In nearly every possible way, from automation to marketing personalization to data crunching and operations.