Imagine diamonds flying out of the front of the Cartier flagship store, or Jay Z rapping on top of the Statue of Liberty...
What is Digital Brand Strategy?
Digital brand strategy can be broken down into three primary parts: content, amplification, and e-commerce. Here's how they all come together to create the digital 360
TikTok is the Future of Social Media and I’ve Never Felt Older in My Life
Spend a few minutes on Tiktok and if you have a hard time getting it, you're not alone. But Teenagers around the world love it, and so we must talk about if your brand should be there or not.
Brands x Instagram: A User Survey
If you're anything like me, you can't help noticing how Instagram has taken the center stage amongst digital platforms over these past few years. From a personal perspective, Instagram has taken over my life. From a professional standpoint, it is maybe even more important for the brands I manage. At least that's what we think. … Continue reading Brands x Instagram: A User Survey
“Why am I seeing this?” New Facebook Feature Will Clarify What Shows Up in Your Feed But Won’t Make it Any Better
Facebook's newest feature shifts responsibility of what you see from their algorithm to you. Now it's easier to understand that if you don't like what you see, it's actually your fault!
