You want to control the customer experience to be able to optimize it, but if you can't assure a customer experience on par with your best competitors, you won't have much to optimize.
Recurring E-commerce Purchasing
Amazon just killed the Dash button, a tiny gadget that you put next to the products that you commonly use - in a cabinet or on a shelf - so that when you are running low all you need to do it push it to order more. It launched with brands like Tide, under the … Continue reading Recurring E-commerce Purchasing
Amazon’s Amazing Play to Get All of the US City Data Brought to Them
How do you amass every detail you want about every city in the United States, without having to do the research yourself? Let other people give it to you.
Raising the Bar for Ecommerce: The Omni-Channel Approach to Customer Experience
E-commerce is not limited to online sales. A customer can pass from one sales touchpoint to another. How you react to that can determine whether you win or lose the tidal shift in retail. Read this guest post from my friends at Tenfold!
How Can a CRM Improve Your eCommerce Sales Teams’ Productivity?
The true promise of CRM programs is to improve the productivity of sales teams, and this is just as true with e-commerce sales as with offline sales. This guest post from Tenfold outlines how CRM programs have evolved to be the key to unlocking e-commerce sales growth. Read now!
